THE CHALLENGE

How do you give trainings and events a lasting memento that stands out, appeals and is relevant to digital security?
DataExpert wanted to give participants something to remember during events and training sessions, something small, but qualitative and useful. Important requirements were:
- It had to look professional, with a card in the DataExpert house style.
- It had to feel good and radiate high quality.
- It had to have a subtle link to their mission: making people and organisations more digitally resilient.

THE APPROACH

Through Spy-Fy's website, DataExpert came across custom datablocking charging cables. These cables are compact, multi-purpose and ideal for travelling, so perfect as give-aways.
Spy-Fy thought along from the beginning about the look, packaging and personalisation. The process was quick, with short lines and clear communication. The cables were personalised with a DataExpert-style card, ensuring a presentable and recognisable presentation.
Chosen product:
- Datablocking charging cable with multiple connections
- Packaged with custom card in DataExpert house style
- Handy format: easy to carry

THE RESULT

The feedback was immediately positive:
- Customers found it a fun and handy give-away.
- It was also well received internally, colleagues even requested extra copies.
The cables turned out to be not only practical, but also a good starting point for discussions on security and digital awareness.